PRODUCT DESIGN
Kona Crumble Cookies
WORKFLOW
- Branding
- Graphic Design
- Packaging Design
- Social Media Marketing
TEAM
- Daniela Bontecou
TIME
2024
4 months
PRODUCT
Kona Crumble

Overview
Kona Crumble was a New York-style cookie company based on the island of Hawai’i, founded and managed by Daniela Bontecou.
I have always loved baking, and after much consideration, I decided to start a cookie business specializing in New York-style cookies—really BIG cookies!
Branding
Behind the Logo: The Kona Crumble logo features a chocolate chip cookie adorned with brown chips and crumbs. The name "Kona Crumble" is displayed above in our chosen font, Homie Lullaby. This playful, handwritten-style font adds a fun and personal touch to the brand's identity.
The color palette below showcases the primary colors of the brand, which also became the colors used for the packaging.